BOCOG launched a contest on May 5, 2004 to collect designs of the mascots for the Beijing 2008 Olympic Games and Paralympic Games. BOCOG announced at press conference held in Beijing Thursday that it will make public the results of the contest on June 1, 2005 and will develop the Olympic Mascots on the basis of the final winner designs.
The contest is open to professional designing institutes and individual designers from all over the world. BOCOG will issue an official “Invitation for the design competition of the mascots of the Beijing 2008 Olympic Games and Beijing 2008 Paralympic Games” by mail to the participants. The participants can also download the information about the contest from the BOCOG official website at www.beijing-2008.org. All recipients of the invitation letter will automatically become qualified for the contest after submitting their work as required by the invitation.
BOCOG has put forward strict requirements for the design of the Olympic mascots. According to the document on collecting the mascot designs, the Olympic mascots should show the characteristics of the Chinese culture, be cute and favored by children and widely accepted by people of different cultural background, genders and age. The Olympic mascots should also possess inherent commercial value, being conducive to merchandising and adaptable across all Olympic-endorsed products (including T-shirts, bags, cups, stationery). They should possess the ability to be represented in both two and three dimensions across all varieties of media (including TV, Internet, CD, cell phones), as well as being aesthetically sensitive and adaptable to the landscape of Olympic venues and infrastructure.
Participants in the competition should note that each entry must consist one essential design of one or a number (two or more) of cartoon images, and representation of this essential design in various symbols of five Olympic sports, namely equestrian, swimming, running, cycling and rhythmic gymnastics. The participants may also submit designs for other individual sports.
BOCOG do not accept entries of design on the Internet. All works must be sent by mail to the office of mascot design collection. The collection process will be closed at Beijing Time 17: 30 pm December 1, 2004 and BOCOG will receive no entries after the deadline. From December 1, 2004 to May 1, 2005, BOCOG will set up an appraisal committee to assess, select, modify and approve the best designs. It will also register the copy right of the final designs according to law.
In order to ensure the fair, open, justice and transparent nature of the contest, the whole process of collecting and selecting the Olympic mascot designs will come under the supervision of auditing and notary authorities according to law. The selection of the mascots of both the 2008 Olympic Games and Paralympic Games will be conducted by a signal appraisal committee, in line with the same standards and rules.